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When I talked with Will Leitch about coming over to Deadspin from my column at CBS, he said, “It’s a great place, don’t worry about the page views, they take care of themselves.”
The first week with A.J., he told me, “If less than 3k people click on what you write, you fucked up. You might have fucked up the title. You might have fucked up the picture. You might have picked a story that no one cares about, but you fucked up.”
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Interesting look inside the Gawker network embedded in this “roast” of A.J. Daulerio. Do most news sites have a guy like Daulerio or a guy like Leitch calling the shots? And which would you prefer?
